Wednesday, January 14, 2009

Believing in Tucson's value

Tucson should adopt the principle of the great industrialist Henry Kaiser. Kaiser refused to pay bribes to get business, period, to the point of walking away from profitable deals. He believed that once you opened that door, it would ruin your company. Instead of producing a superior product at the lowest price, Kaiser employees would try to resort to corrupt practices. Not to mention every potential customer would be looking for a kickback.

Likewise, cities like Tucson should stop racing to the bottom, throwing money at developers or low-wage employers, or relying on TIF to revive downtown. We should be proud of what Tucson has to offer, like the azure clear skies, the outdoors recreational opportunities, the wonderful scenery, Hispanic culture (people who visit my wife and I always exult over the authentic cuisine available here), etc.

I'd also like to know if the city is proactive, like Alabama is with its TV ads here? When much of the nation is suffering through cold, miserable winters Tucson and Pima County should be on the airwaves there proclaiming its wonderful winter weather.

No comments: